Fashion
Global Fashion Brand
Influencer partnerships and paid media campaigns that elevated brand awareness and cultural relevance among Korean consumers across digital and social channels.
- 2.5MImpressions
- +210%Engagement
- +45%Ad Recall Lift
Overview
A global sportswear brand wanted cultural relevance and awareness with younger Korean consumers.
Approach
A creator-led campaign across Instagram, YouTube, and TikTok, amplified with platform-native paid media.
Result
2.5M impressions, a 210% engagement lift, and a 45% increase in ad recall.